MicroAd COMPASS

Ad revenue maximization through "Full Flat Auction"

In real time, MicroAd COMPASS implements "Full Flat Auction" among the offers from Ad Networks, Demand-side Platforms (DSPs) and Direct-sold Ads, after that the most profitable advertisement will be displayed for each impression.

Details about "Full Flat Auction"

Vast ad inventory

  • MicroAd BLADE
    MicroAd BLADE
  • Logicad
    Logicad
  • FreakOut
    FreakOut
  • Dynalyst
    Dynalyst
  • Smalgo
    Smalgo
  • Bypass
    Bypass
  • KANADE
    KANADE
  • AdRoll
    AdRoll
  • Criteo
    Criteo
  • Vizury
    Vizury
  • AdMatrix DSP
    AdMatrix DSP
  • doubleclick bid manager
    doubleclick bid manager
  • BitBlend
    BitBlend
  • Cinarra
    Cinarra

Partnership

Ads are provided from various ad networks and ad exchanges, maximizing the utilization of inventory and profitability for publishers.

Our partners

  • nend
    nend
  • AMoAD
    AMoAD
  • imobile
    imobile
  • Yahoo! JAPAN
    Yahoo! JAPAN
  • adjust
    adjust
  • MAIST
    MAIST
  • tapone
    tapone
  • formula
    formula
  • Zacks
    Zacks

Comprehensive ad management tools

In addition to the access to multiple ad networks and DSPs at once, MicroAd COMPASS is equipped with comprehensive tools for the management of direct-sold inventory.
It allows publishers to adjust the ad delivery period and upper limit of delivery amount per day, further utilize the remnant inventory with inventory forecasting function, and improve the efficiency in managing both direct-sold, guaranteed ads and programmatic, RTB ads in a single interface.

Management of direct-sold ads

It enables publishers to manage impression specified ad delivery with ease, and at the same time receive further revenue from DSP ads.

Management of direct-sold ads

Ad inventory forcasting

The inventory forecasting function based on ad delivery data enables ad inventory planning to be done effectively.

Ad inventory forcasting

Site components

Ad campaigns can be categorized in accordance with the website configuration.

Site components

Publish permissions

The permission of publishing each ad unit or domain can be specified respectively.

Publish permissions

Reporting

Custom reports can be created and downloaded.

Reporting_graph

Reporting_setting

Multi-device support

MicroAd COMPASS supports ad serving on multiple devices, including PCs and mobile devices. The management of advertisements on both PC and mobile websites is consolidated into a single interface, increase the effectiveness and efficiency.

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Major changes caused by ad platforms
How MicroAd BLADE extracts targets
Actual results of MicroAd COMPASS
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MicroAd Kyoto Research Institute (Data Mining Team)